Shelly McElroy

Shelly McElroy

People & Culture Expert  |  Facilitator
Other info

Speaker fees: We're not able to provide this information on the website. Please call us on 0450 077 997 for more information.

About Shelly

“Shelly’s in-depth understanding of people means she can work in a wide range of industries with people from all backgrounds. She is particularly passionate about maximising individuals’ potential ...”

Shelly hails from Dublin and has been in Australia for over a decade. She has a Bachelor of Science in Media and Communications, specialising in television production. She also has a Diploma in Leadership and Management.

Shelly previously worked as the Training and Development advisor for the Merivale Group which had over 3000 staff. She has managed large teams up to 120 people in her previous roles as General Manager and Licensee. Shelly’s in-depth understanding of people means she can work in a wide range of industries with people from all backgrounds. She is particularly passionate about maximising individuals’ potential which results in a greater contribution to the team. A great strength is her communication skills and deep passion for culture and high performance. Shelly is the managing director of Dream Culture and enables teams and individuals to clarify “their dream culture”.


What people say about Shelly

Our experience “has been amazing, everyone involved has loved every minute of our program and it has helped our company grow through building a culture that represents the family values.” If we hadn’t engaged with Shelly “…we would have lost our staff that have made a significant impact to our business and hence our profitability would be on the decline. Furthermore the family could not enjoy the downtime away from the business.” The biggest improvements in our business have been “Trust, honesty and communication. We are working at a much faster pace and resolving issues quicker as we communicate more openly and effectively. The executive team are a lot happier. The owners of the business are now focusing on the business, not dealing with issues between employees.”

– Danielle Donaldson, CEO, RD Jones Group

“In an industry where people really are a key differentiator and a source of competitive advantage, the Leading Teams program proved exceptionally valuable.”

– Mick Fuller Director of HR, Quiksilver

“The culture at the Swans is one we are all proud of and one we have worked very hard to achieve…it would not have been achieved without Leading Teams’ direction and guidance.”

– Paul Roos - Former Coach, Sydney Swans Football Club

Hi Shelly,

I wanted to thank you on behalf of the entire team for a truly amazing two days.

I took away things that I feel will help me so much in both my professional and importantly personal life going forward. For this, I’m so grateful to you.

I have had so much positive feedback from team members already.

Dev and I had our most honest conversation ever (after 8 years working together), sitting next to each other on the plane trip home. We are already becoming a higher-performing team.

Can’t wait for round two!!


– Christian Millett

Shelly, thank you so much for the inspiring Leading Teams workshop that you delivered for this year’s Appetite for Excellence Young Waiter & Restaurateur finalists! Your infectious enthusiasm paired with your extensive hospitality experience delivered an invaluable team & leadership skills session that resonated with everyone.

Even though they are all at varying different stages of their career development, each and every one of them commented on how much they gained from it and how much it will assist in their individual career & personal growth. In addition, the judges also found the session really insightful and helpful in the judging process. Thank you for your support of Appetite for Excellence and investing in the future of Australia’s hospitality industry.

– Lucy Allon, Co-founder and Program Director, Appetite for Excellence June 2019

“Shelly is an absolute expert in her field, engaging, empowering and most of all delivers results. The programs that are introduced and implemented improve morale, productivity and staff retention. I would recommend Shelly to any business looking to create an empowered and high performing leading team!”

– This is from Anna Sheppard, Managing Director of Bambuddha