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Dee Madigan is a well-known panellist on The Gruen Planet. A speaker on creativity, communications, brand and marketing, Dee is also a published author having just released her new book this year (2015) The Hard Sell.
Dee is an award winning Creative Director with over 20 years experience in the advertising industry.
She has worked on some of Australia’s largest brands in almost every category including FMCG, banking and finance, health and education. Some of the world’s biggest brands including HSBC, Diet Coke, J&J and Rexona and Nestle, Dee has extensive social marketing and political campaigning – she has worked on 11 election campaigns, including the 2015 Qld and the 2016 NT and ACT campaigns. She has also helped numerous tertiary institutions with their branding and marketing including UTS and UQ Business.
She has a strong background in social and political marketing campaigns for Federal, State and local Governments, as well as for a range of NFPs.
She is a panellist on Gruen, and a political commentator on Sky. And is the author of The Hard Sell (MUP 2014) as well as a contributing author on Mothermorphosis (MUP 2015) and Perspectives on Change (ANU 2015) and Unbreakable (MUP 2017).
Dee is a smart and funny MC, panelist and keynote speaker on a range of topics from marketing to politics to social issues. She can also facilitate workshops on how to be more creative and how to communicate more effectively, especially in the digital space.