Adam Ferrier is co-owner of Cummins & Partners – Adnews Agency of the Year, founder of Naked Communications, author of “The Advertising Effect” and part of The Australian Creatives’ ‘Power 20’; A regular on the Gruen Transfer and featured on The Project, Celebrity Apprentice and ABC Radio Adam is an ex psychologist and the global authority on Behavioural Economics.
The creator of one of only nine ideas to ever win the Gold Effie and Gold Lion and winner of the World Innovation, as well as being the driving force behind the global phenomenon “The Best Job in the World” part of an iconic tourism Australia campaign. Adam Ferrier doesn’t just think outside the square – he’s blown the square up.
Adam hands delegates the keys to sky rocketed motivation – whether to buy, perform or change – through cognitive behavioral psychology and a deep understanding of behavioral economics.
100% of delegates rated Adam Ferrier’s presentation “How to change people’s behaviour (yes really)” at Mumbrella360 as either ‘Excellent’, or ‘very good’– Mumbrella
Adam possesses a rare gift to be able to communicate often very complex human psychological issues at a level which our directors could absorb.?His presentation delivered its message with clarity and single mindedness.– IFAA - Independent Fund Administrators & Advisers
Adam was one of the highlights of the festival. His insights into Social and Consumer Behavior provided were both enlightening and entertaining.– South West Development Commission
Adam Ferrier rates as the number one speaker for both inspiring and enlightening the audience with his wisdom and engaging presence.– Elite Media Group